Reading for January 12

American Association of Museums, “Demographic Transformation and the Future of Museums,” (.pdf)
American Alliance of Museums, “Museums & Society 2034: Trends and Potential Futures.” (.pdf)
American Alliance of Museums, “Trendswatch 2015” (.pdf)
American Alliance of Museums, Mastering Civic Engagement: A Challenge to Museums (Washington, D.C.: AAM, 2002) [Amazon link]
Museum Audience Insight, “TheAttendance Slide: A Call-to-Action.”
Ellen Gamerman, “A Look at the Museum of the Future,” Wall Street Journal, October 16, 2015
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